What If the Stars Know Your Business Better Than You Do with Aleksandra Ceho
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S2 E73

What If the Stars Know Your Business Better Than You Do with Aleksandra Ceho

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Yvonne Heimann [00:00:00]
You've been told that the stars don't matter, that astrology is just a fun personality quiz, that serious women do not make decisions based on their birth chart. What if the most powerful leaders in history knew something you don't? What if understanding who you really are, the way Ancient understood it, isn't soft? It's the sharpest strategic advantage you are not using. Now stay with me. I'm Yvonne Heimann, and this is She is a Leader, the show for women who are done building someone else's dream and ready to build their own on their own terms.

Yvonne Heimann [00:00:47]
And today's guest is a professional astrologer, educator, and speaker who doesn't do horoscopes. She does frameworks. She does self-awareness as a strategy. She does the kind of guidance that Aristotle gave Alexander the Great. The kind that shapes how you lead, who you become, and what you build.
Aleksandra Ceho has spent her career restoring astrology to what it was before social media turned it into a personality typology. And she is on a mission to change what the world thinks, the world even means. Aleksandra, welcome to the show. And we already had a couple good laughs and even my own birth chart in the green room. I'm so excited to have you today.

Aleksandra Ceho [00:01:37]
Thank you so much. We're gonna have an amazing time and listeners, you are in for a ride for sure.

Yvonne Heimann [00:01:45]
And again, if you are driving and only listening, stay safe out there. If you are home and you actually can watch the video, remember you don't want to miss Yvi's weird faces because I have a feeling we're gonna have a few of those today coming up. Now, Aleksandra, do me a favor. You've said that social media has turned astrology into a personality typology kind of thing. And it clearly doesn't bode well with you. What has been lost in this quick answer, influencer, wrong perception of astrology? And what does it cost us female leaders really who only know this watered-down version of astrology?

Aleksandra Ceho [00:02:30]
I love this question. First of all, thank you for asking it. So, what has been lost is the original meaning and purpose of astrology. So, I want to take you back somewhere between 8 to 12,000 years ago to the times of a philosopher named Hermes Trismegistis. And Hermes Trismegistis was the one who brought astrology alchemy and theurgy, which is also known as ceremonial magic to the planet. And the first teaching of Hermistris Megistus is that we are divine beings.
Astrology was used back in ancient times as a means of personal development and progression.
Astrologers used to be the most educated person in the kingdom.
If we go back eight to twelve thousand years ago to be literate, to be able to do math, to calculate the position of the stars and the planets manually, they actually had to use an astrolabe. So they literally had this tool that they would look in the sky and they would have to calculate angles and then mathematically deduce the position of the planets. So to be educated in that way was a high honor. And the greatest teaching that astrology ever gave us was that we are divine, that we are not just a personality, because I mean our personalities are riddled with anxiety, doubt. What's the word that I'm looking for here? Conflicting priorities. And and female leaders, I mean, all the time.
What's the most classic conflicting priority that we have? Family and career.

Yvonne Heimann [00:04:25]
Why do they have to be conflicting? Damn not.

Aleksandra Ceho [00:04:30]
Right. And when you work with astrology, they don't have to be.

Yvonne Heimann [00:04:32]
What a concept.

Aleksandra Ceho [00:04:33]
That all the priorities in your life have a place. And when you understand yourself, so when you know yourself, you can perform better. When you know yourself, you can choose in alignment with your actual priorities. Because the other thing is, how many people are living in molds that they never really wanted to fill?

Yvonne Heimann [00:05:00]
So we got we get typecasted in in a specific position or personality or whatever it is, right? It's and it's it's nature, don't get me wrong, where it's like we're taking care of our parents and we are just getting imprinted by our parents. And also there comes a point where we need to decide, are we continuously following what they think is right or figuring out for us what's right.

Aleksandra Ceho [00:05:27]
And it's not even just our parents either. You know, of course, there are social values which change according to the generation that we're born into. And you know, so like we came from a world of more traditional values. However, you know, the younger generation now is coming in in a world into different values. And so there are certain molds that they may get typecasted into as well. And you know, especially for for female leaders, cohesion of life is so important.

Yvonne Heimann [00:06:03]
Now I'm curious with the world what it is right now, with a lot of us getting typecasted, and I can easily see you being typecasted into a role that is not the right one, let's just put it that way. What does it really take for you? To walk into a room and especially into a business environment and and a business room and be taken serious.

Aleksandra Ceho [00:06:38]
It takes a lot of guts. It takes a lot of guts. It also takes a willingness to know that I'm walking into a scenario in which I have to gain ground.
So you know, especially considering that I don't have an MBA.
Right. However, you know, own my own business, have been in business for many years, have helped hundreds of other business owners using the tools of astrology, and not just business owners, CEOs, people who work in the entertainment industry, musicians, actors, athletes. I have worked with all these people. So I know these tools work.
And it takes mastery of my art.

Yvonne Heimann [00:07:36]
Definitely guts. However, it's like, yeah, not however. And I think we're kind of used to having to fight to gain our ground as women in general. You you just take that to the whole nother level. And I'm curious when you work with clients who work on self-awareness, emotional intelligence, and just leadership through astrology. Can you give me an example of what does a session with you really look like? How does that manifest? How does that show up? So that my audience that might not be as much into astrology and the different types of astrology, and I got my even my taro cards behind me. For anybody that hasn't been exposed to it yet, I want to make sure they have a real picture in head and not just what we've seen in movies.

Aleksandra Ceho [00:08:31]
Absolutely. So when I work with my clients, the first phase in working with them is I always work with what's called their natal chart, their birth chart. You must know and understand yourself before you can see any progress. So when I'm working with my clients, especially in the realm of leadership development.
I need to understand what the blockages are. So I work with them, I ask them questions about the experience, and then I consult the chart itself. So for anybody who's not in the know right now, the date, time, and location of your birth create a celestial map, and that is your celestial map. Within that celestial map are qualities that you have brought in with you to fulfill your purpose.
When you understand those qualities and how they function and you embrace the talents that you have and you support the mitigating factors in your chart in the correct way, you can become unstoppable. It's really true. So when I sit down with my clients and I I ask about their experiences, because we our growth is not universal and it's not.

Aleksandra Ceho [00:10:00]
It's not an even growth. And as you go through life, for example, life may have taught you how to take initiative. So you may have a better relationship with Mars in your chart who governs over that aspect. So when I'm sitting down with somebody, their issue may not be leadership, or rather, it may be that within leadership, it is decisiveness that is their issue. So I'm not going to look to Mars there. I'm going to look to Mercury.
I need to understand the conditions of their mind. And then from there, in discussion, I have the opportunity to teach them, to help them understand this nature, and then to begin to implement the tools that are going to support their mind in the correct way. There is no such thing as a failure or a weakness.
It is a quality that has not been supported properly. When you understand the quality and you support it in the correct way, it actually becomes a gift again. So almost any failing that you could look at within yourself is simply a gift that is not being supported in the right way. So for people who are indecisive.
Very often it's because they see options.
So, how do we support that in the right way? Well, seeing options doesn't always mean you see the viability of those options. And so in order to support that vision, you also have to bring in a grounded tangible element to it.
And then from there, the decision becomes a lot easier. You know, because while you may see a meeting not going well because a comet could come hurling in from space, the chances of that actually happening are pretty much minuscule. So we can eliminate that from the field of opportunity.

Yvonne Heimann [00:11:51]
And I love also how you you said your mind is a tool. So it strategizes and organizes to fulfill the goals your heart sets. So your heart sets the destination, your mind plots the course, that's manifestation right there, too, if that's what's happening. So when did these two stop fighting each other for you?
And how do you help your clients get to that place of heart and mind fighting each other?

Aleksandra Ceho [00:12:27]
That's a big one. You know, just before this call

Yvonne Heimann [00:12:31]
Me as a me as a complete ADHD overthinker, I wouldn't know anything about that. It's like, how how do people not have a voice in their head? I'm totally trailing off at this point because I have ten thousand voices in my head that always tell me my intuition, what my heart feels and wants, not the right yeah.

Aleksandra Ceho [00:12:50]
So it's kind of funny I because you know, we were talking about the fact that you have Mercury in Gemini. You're talking to a Gemini, and just before our call, I was working with another Gemini.

Yvonne Heimann [00:13:02]
It's a Gemini day today.

Aleksandra Ceho [00:13:04]
Who and and were in Gemini season, no less.

Yvonne Heimann [00:13:08]
Oh, great. Let's stack on top of it.

Aleksandra Ceho [00:13:10]
So here we are, and she was expressing some of the same things. So there's the desires in the heart.
But then there's the doubts that the mind creeps in. So I asked her a question that one of my teachers once asked me. Sovereign of Sismus Dave Laney, and he he's really amazing. And and so he once asked us in a class.
Name one good decision you have ever made, like like really life-changing decision that you ever made with your mind and not your heart.

Yvonne Heimann [00:13:41]
Oooh. I feel called out.

Aleksandra Ceho [00:13:44]
We all were. Everybody sat there and

Yvonne Heimann [00:13:50]
He just went for it, didn't he? Holy shit okay.

Aleksandra Ceho [00:13:55]
Yeah. I will never forget looking around the room and like just these like minds that are like trying to recall and trying to justify. Well, you know, like I made this decision. And it's like, no, no, no, no. Every really good decision you've made for yourself that has resulted in joy, in real growth, in good relationships, in genuine self acceptance and love.
Has come from your heart.

Yvonne Heimann [00:14:23]
Yeah, because the most impactful ones is like you don't even think about it.

Aleksandra Ceho [00:14:30]
Exactly.

Yvonne Heimann [00:14:31]
The moment you think about it, you're either way talking yourself out of it or you're completely overthinking it rather than being in the experience you just got to experience, anxious attachment style too. So there is that, right? Rather than trusting what I'm feeling and what I'm seeing, now suddenly my brain takes over. Fortunately, I do realize it. And it's this, I'm like, yeah, the moment you said it, I didn't even need to think about my decisions because of all the work that I have done and digging into it. And I'm like oooh.

Aleksandra Ceho [00:15:02]
And when he asked that question, I remember I I wasn't even bother bothering trying to come up with, you know, good decisions my mind made. What actually came to mind for me was all the amazing decisions that my heart made.
In in moments where I knew there was a decision, but also some of the heart led actions that I had taken that led me to meet amazing people and do wonderful things that I had no idea were going to come out of one action.

Yvonne Heimann [00:15:35]
Trust yeah, just trust. Yvi, Yvi uses two words together. Just trust. Yes, everybody listening or watching, I know. I know it I make it sound so easy, and it took me long enough to to finally get to this point. It's a pain in the fucking ass, and it's so fucking worth it too. Like that people on the other side often are like, yeah, you just need to trust it. And then I think back on how long it took me to trust it.

Aleksandra Ceho [00:16:05]
Well, here's the thing about the mind, 'cause it absolutely it is a tool. You know, here I'll I'll take out my other earbud here. This is a tool, right?
So the question is, I know this is a tool, but do I ever mistake myself for this?

Yvonne Heimann [00:16:30]
No, I would never think I'm an earbud.

Aleksandra Ceho [00:16:35]
But I know very clearly that there is a specific use for this and that I control its usage. The earbud does not tell me what to do.

Yvonne Heimann [00:16:41]
So why do you let your brain tell you what to do?

Aleksandra Ceho [00:16:46]
Well, the difference between the earbud and your mind is that your mind has constant access to your psyche.
So it is very easy to mistake yourself for your thoughts. But I'm sure you've encountered this. Have you ever had thoughts and went, whoa, whoa, whoa, whoa, whoa, that's not me. That's not who I am.

Yvonne Heimann [00:17:05]
Heck, with all of the bullshit that's going on in my head at times, yeah. Or especially, I think the best example for this is when when my duality shows up, where I have a certain emotion, but my brain is like, yeah, but but the emotion is the opposite of what the brain is saying, and it's this, it's this duality, right? Where I'm like, what the fuck?

Aleksandra Ceho [00:17:31]
Emotions are a whole other game. What I will tell you about emotions though.
They reveal to you what you have prioritized in this situation.
It doesn't mean you've prioritized the right thing and that's how you can end up in that duality that that you're explaining.

Yvonne Heimann [00:17:50]
And this is why you should watch YouTube, the episode on YouTube, and not just listen because you don't see me thinking right now if you're just listening. However, stick if you're driving, keep your eyes on the road.

Aleksandra Ceho [00:18:00]
Well let's work through an example of this.

Yvonne Heimann [00:18:05]
Cause I'm like, Yeah, please, because my brain is running in circles right now. I'm like, wait a second.

Aleksandra Ceho [00:18:07]
Okay. I want you to name like a show or a movie that you really, really love.

Yvonne Heimann [00:18:12]
What is it called? It's actually coming up in Netflix. Steel Magnolias? No, what is it? Magnolia something. Me and remembering my show names.
I have an app for that. Sweet magnolias. Not steel magnolia sweet magnolias.

Aleksandra Ceho [00:18:27]
Sweet Magnolias. Okay. So I want you to imagine that you are in a business meeting and it's running overtime.
And it's making you late for the release of sweet magnolias.

Yvonne Heimann [00:18:43]
We got a problem. I'm out of here. I'm I'm boss. I'm out of here. Like my focus is on watching wanting to watch the release. Yeah.

Aleksandra Ceho [00:18:50]
But here's the question Is that the correct priority?

Yvonne Heimann [00:18:57]
No, it shouldn't be. Taking care of the clients and the business shouldn't be, but I don't care. I wanna watch my show.

Aleksandra Ceho [00:19:03]
Right, right. So you're you're sitting in that meeting and you're like getting antsy and you're you're ready to go and like there's part of your brain that's on steel magnolias and or sorry sweet magnolias and and so you're like half there and you're like practically itching and raring to go and you're getting frustrated and why you're frustrated tells you exactly what you're prioritizing.
Positive emotions are I'm getting closer to the goal. Negative emotions are I'm receding from the goal. I'm receding from the priority. But what we're prioritizing in the moment is not always the best thing.

Yvonne Heimann [00:19:40]
Love these this freaking podcast. So, what you don't know is happening in my head right now, and actually in a prep for a solo episode. This is the one point, the one sole point of the solo episode I just mapped out to you. Now, hear me out for a second. I scrolled through Instagram, and one of the shorts I came across stated.
That women, and we are completely going off script here, guys. That you welcome to She Is a Leader. We go where the episode takes us. A woman short out of a podcast episode is stating that women should not be in a relationship when they are in building phase of their business. And my core reaction was like, fuck you. Because she went into that we are women and and and naturally we are the nurturing one and all the things. And rather than nurturing him and the relationship, when we're not in a relationship, we put that energy into business. And I'm like, that's not a relationship issue, that's a focus issue, and potentially a relationship issue because you are not in the right relationship. And I'm sitting here and my brain literally still halfway in.
The script that I did the talking points that I just wrote down that I want to cover in that solo episode is like, yeah, it's a focus issue. You chose to put your focus solely on that relationship rather than on building your business. So it's a focus issue, it's a you issue, it's not necessarily a relation issue because.
Let's be honest, we were talking in the green room. Yvi is a little kinky and got herself a play date. And the energy and the creativity I've gotten out of that relationship. Partnership. Let's not call it a relationship. Yvi is having fun with this. Is for me right now, it's a battery recharge. Oh my God. It was like a jump start. So I'm like, yeah.
Welcome to episodes just funneling into each other. And it it always happens in my podcast as way where I'm like, yeah, it's it's a focus issue. And now you are bringing more data points into this where I'm like, yeah.

Aleksandra Ceho [00:22:05]
And you have to know yourself because maybe for her, maybe she's at a place where that would be the truth for her.

Yvonne Heimann [00:22:12]
Done it. So that's that's one of the pieces where in my script I needed to make sure I don't go off too far on it because I've done it. And also it was my responsibility it for me at the point where I was in that relationship and not having the focus on my business so much. Is I was still in my helper syndrome. I need to save everybody, I need to take care of everybody. I I had made the decision to do this.
To put my focus where I put it.

Aleksandra Ceho [00:22:45]
Right. And you know the other piece is that we have we really do have to know ourselves and we have to know where we're at.
And if you do have more of that strong attachment style.
Well, maybe you're not necessarily in a position to be in a relationship and start a business at the same time. However, you should get yourself to a place where you're healthy where you could.

Yvonne Heimann [00:23:10]
Which pretty much looking back again, hindsight is 2020, right? I've been I've been through the growth, I've been through the lessons. I ended up taking two years off from dating just to get back to kind of like a ground zero of who am I without anybody else telling me who I am. That was my reasoning, nothing else. Where it's like just okay, let's let's find the baseline here again.
Which leads me also to my question of when when you look at a chart, we can we can be leading we can be leading our business and our life from fear, but we also can potentially be leading from our actual power, from our actual purpose. So I would love to talk about what's the difference. How how do you figure out? Are you leading from fear or are you leading from power? How do you figure it out and how
How do you change?

Aleksandra Ceho [00:24:07]
And you know, usually when you're leading from fear, and and it's kind of interesting 'cause I encounter this a lot with fear of money.
So there's a really simple question you can ask yourself, Who's making the decisions right now? Are you making the decisions or is money making the decision for you?

Yvonne Heimann [00:24:28]
I think we've all been there at some point where it's like yeah, my bank account is making the decision. Cause right now I'm freaking out or whatever it is in that moment.

Aleksandra Ceho [00:24:40]
And right, right. And and within reason, I mean, obviously if you decide that you want to go buy a private island that costs seven billion dollars, well, I mean, I think pretty much all our bank accounts for the most part are going to say no to that. However, if you're looking at investing in business coaching or advertising or that kind of thing,
If if fear that your bank account drops below a certain number, it's the end of the world is there. And so you're saying no to something that actually has the capacity to expand what you're doing and make make it better, then that's definitely fear, you know, or fear of the lack of money dictating what you do. And that's not where you want to be.
We wanna be grounded and in reality. And even when you're living from purpose, there are going to be moments of fear. And there's gonna be moments where you ask yourself, Why am I doing like, am I insane?

Yvonne Heimann [00:25:43]
God, I don't even know how often I ask that question. And sometimes the answer is yes.

Aleksandra Ceho [00:25:49]
Yes, and that's okay. Sanity is is what's the word that I'm looking for here? sanity is really only by comparison and w what's sane to one person is insane to somebody else. It's relative, that's the word.

Yvonne Heimann [00:26:05]
Now tell me if if one of my listeners, one of my women listening right now was always a little bit either way has not taken astrology seriously or has been like, yeah, I'm not so sure. But something in our conversation today has just shifted in her? What's the first thing you would want her to do?

Aleksandra Ceho [00:26:23]
The first thing I would want her to do is to find a really good astrology reader and have her needle chart done.

Yvonne Heimann [00:26:36]
Which by the way, I have mine.

Aleksandra Ceho [00:26:37]
the the the proof would be in the pudding.

Yvonne Heimann [00:26:40]
It is, it is interesting. And we've done this. Aleksandra asked me in the beginning. We were chatting in the green room, getting a couple of things done. And she's like, so you have that probably. Do you do you have your chart handy? And literally the things she said about me that are going to be in my chart were in my chart. And it's it's funny. It's do I take it as a full on law? No.
I don't take anything as a full-on law. Do I take it as a guidance and as a, hey, look at this? And just to also point me in directions when I'm like, I don't freaking know what to do with it. So I had, I need to say a lie. It's been probably six months at this point, with my astrologer, my shamanic astrologer Daniel, had a conversation with him specifically on.
Where the hell am I taking this? And he's like, I'm not doing a location-based charge chart for you just because of what the fuck ever. He doesn't use the word I do. He's like, what are the locations that are coming up for you? What are you considering? Where are you considering going? And we looked at the chart accordingly based upon that. And he's like,
You're gonna have a little bit more fun personally, probably here in in more of your love relationship kind of thing. And that's gonna align more on your business stuff. And also, you told me it's like go go explore. Don't you're not gonna make a decision within the next 12 months. Go explore, go have fun, just say yes to things and go just feel out the locations. And it's been interesting how.

Yvonne Heimann [00:28:25]
Over and over and over again, I've had these. yeah, that is me. But just based on somebody looking at a chart. So as Aleksandra said, go go play, go have fun. As you know, everything is in the description. And Aleksandra, thank you so much for being here. Thank you so much for having these conversations and putting yourself out there because.
Let's be honest, there is quite some judgmental people out there. And for everybody listening, if this conversation made something click for you, if you felt something, if something is just like, huh, do one thing. Forward this episode to one woman in your life who needs to hear it and find yourself an astrologer to look at your chart. I'm telling you, even if you don't believe it, you will walk away with a "huh, there's something about it". And honestly, the woman that pops in your head where it's like, yeah, you you go listen to it. She might actually be somebody who is playing small right now and doesn't know why. So just send it to her so she can get some answer. I'm Yvonne Heiman. This is She is a Leader, and I'll see you in the next episode. Thanks for joining me, Aleksandra.

Aleksandra Ceho [00:29:51]
Thank you. It was an honor.


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